Team Singapore
Sports Singapore: Together, We are Stronger
#OurTeamSG shows the importance of support from the public by bringing the people
who support them – friends, family, neighbours, and even the coffeeshop uncle, together.
We gave the public avenues to pledge their support through #ourteamsg on Instagram or through
the roving photobooths in their neighbourhoods which collated all the photo and GIF submissions
into an interactive music video on the microsite.
who support them – friends, family, neighbours, and even the coffeeshop uncle, together.
We gave the public avenues to pledge their support through #ourteamsg on Instagram or through
the roving photobooths in their neighbourhoods which collated all the photo and GIF submissions
into an interactive music video on the microsite.
Agency: BatesCHI&Partners
Art Director: Tracy Wong
Copywriter: Leo Poloniecki
Head of Art: Mark Cleary
Designer: Florensha Ivyana Pramono
Head of Art: Mark Cleary
Designer: Florensha Ivyana Pramono